Currently Browsing: News

Spring Season Campaign Award winners

The Award winners of the January-March 2017 Marketing Campaign Awards were announced at the Book Marketing Society’s member meeting on 30 May, hosted by Hachette UK. The Adult Fiction category Sarah Aratoon and Emma Bravo of PanMacmillan were Highly Commended for their campaign for Joanna Trollope’s City of Friends. Naomi Berwin of Hodder was also Highly Commended for her...
read more

Hodder & Stoughton wins Marketing Team of the Year

Campaigns by HarperCollins, Orion, Penguin and Hodder & Stoughton were also honoured across the five Award categories.
read more

New half-day workshops to boost skills and increase campaign impact

A new series of workshops designed to get the maximum out of a half-day with loads of practical tips, insights and examples specifically tailored for book comms professionals.
read more

BMS Marketing all-day “Primer” returns 24 May 2017

The full day offers an in-depth overview of book marketing, with new insights and the latest thinking around campaigns, available tools and resources.
read more

Without strong visuals everything becomes more forgettable, audience hears at annual BMS/PPC book fair gathering

by Sue Stephens The Publishers Publicity Circle and Book Marketing Society joint event at the London Book Fair was absolutely packed and this year the subject was The Visual Life of Campaigns. Thanks to everyone who came – you can see the conversations around the event on #visualcampaigns but some brief notes below if you weren’t able to attend: Preena Gadher chaired (MD and co-founder of...
read more

« Previous Entries Next Entries »